woensdag 14 december 2011

influence factors in social commerce

Great post on the psychology behind influencing customer bying behaviour and the effect on social commerce (use of social tools in e commerce).

http://www.tabjuice.com/infographics/social-commerce-psychology-infographic/

Based on  Influence: The Psychology of Persuasion from Cialdini http://en.wikipedia.org/wiki/Robert_Cialdini